Global gaming technology powerhouse, BetMakers, is partnering with Kambi, a celebrated sports wagering platform supplier, to substantially bolster Kambi’s equestrian offerings.
This collaboration will integrate BetMakers’ cutting-edge pricing system and worldwide horse racing information into Kambi’s current platform. Consequently, Kambi’s collaborators, encompassing prominent bookmaking firms, will gain access to BetMakers’ sophisticated pricing algorithms, automated trading tactics, and specialist evaluations. This holds particular significance within the United Kingdom and Irish territories, where horse racing enjoys immense popularity.
Jamie McKittrick, a high-ranking official at Kambi, emphasized the criticality of a premier horse racing product, particularly as they broaden their reach within the UK and Ireland. He posits that BetMakers’ comprehensive coverage and expertise in catering to leading operators make them the optimal collaborator to elevate their horse racing product for both their partners and wagering enthusiasts.
BetMakers is delighted to reveal a significant alliance with Kambi, a prominent player in the sports wagering sector. This joint effort will introduce BetMakers’ state-of-the-art Price Manager system to fresh markets globally.
Kambi’s selection of Price Manager is a confirmation of the potency and progress of BetMakers’ technological solutions. This collaboration is anticipated to propel further ingenuity and furnish Kambi’s customers with an unparalleled betting encounter.
This alliance expands upon BetMakers’ current purchase of Racelab Global resources, encompassing ProForm and Odds Engine, which additionally bolsters BetMakers’ technological prowess.